Monday, June 15, 2020

Mask Fashion

I was recently scrolling on Zulily, the online shopping site that has literally everything. And by everything, I mean, if you’re trying to live a minimalist lifestyle, don’t ever, ever go on Zulily. Things are usually priced very well and it is extremely easy to go overboard replacing everything in a standard sized walk in closet in a matter of minutes (don’t ask me how I know this). When I watched The Minimalists movie on Netfilx, I was introduced to “fast fashion,” which is detrimental to someone trying to NOT be a shopaholic. According to Investopedia.com, “Fast fashion is the term used to describe clothing designs that move quickly from the catwalk to stores to meet new trends. The collections are often based on designs presented at Fashion Week events. Fast fashion allows mainstream consumers to purchase trendy clothing at an affordable price,” (https://www.investopedia.com/terms/f/fast-fashion.asp). So as I was scrolling, looking to update my work-at-home sweatpants wardrobe, I came across “fashion masks.” That’s right- masks are not just necessary to avoid spreading Covid-19, they are now a fashion accessory in America. I knew it was going to happen. When I first started making masks back in March using left over fabric, I was thinking “Oh, that would look cute with my blue sweater!” Really. I was way ahead of the fashion masks curve. I started making masks with bandana fabric and thought, “Oh, this is cute!” Cute? I started seeing people wearing masks with prints that most likely reflected their interests such as cats, sports teams, and camouflage. When my educator friends and I started talking about returning to school in the fall (most likely) wearing masks,  I mentioned that we would probably need masks for various holidays and masks to coordinate with our outfits. My friends started placing their orders for Detroit Tigers, MSU, U of M, and Green Bay Packers masks, among others. Our fun sock collections will be complimented by our equally fun mask collections. I really think this kind of mask fashion is only limited to the US, because when I watch clips of other countries like China or Italy, I don’t see anybody wearing Sponge Bob Square Pants masks. If you search for “homemade masks” on Pinterest, you can find masks made out of socks, no-sew bandana masks, masks made from gallon milk jugs (I kid you not) and masks made out of bra cups (again, not kidding). I just hope we don’t see one that says “Fruit of the Loom” across the top. That’s one fast fashion/repurposing trend that I hope to never see on Zulily.

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